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Integrated Marketing thoughts, ideas, and innovations from the CEO Empirical Integrated Marketing (and I may throw some random fun in there every once in a while).

VistaVapors

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GetOutfitted

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How to Search Socialcam?

How to Search Socialcam?

How to Search Socialcam? I recently posted my opinions on Socialcam and why you should not view it, and received quite a bit of traffic.  Even with the title of the article and the content talking about why not to view, I still received quite a bit of inquiries about how to search socialcam.  It seems that people are leery of having socialcam posting to their wall, but are still interested in...

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Getting More SEO out of your WordPress Website

Getting More SEO out of your WordPress Website

WordPress is so beloved by Website Designers not only for the ease of customization and the sheer volume of plugins available to help with your website, but also how much search engines, like Google, can easily incorporate the content generated on the platform into their search results.  The developers of WordPress has done a fantastic job of building an SEO friendly Content Management system...

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Socialcam, Why You Should NOT View It!

Socialcam, Why You Should NOT View It!

Facebook’s Video Instagram So many new startups are vying for the prize of becoming the video equivalent of Instagram by hoping Facebook will bless them with another billion dollars to buy them (evern though there already is an Instagram for video).  Socialcam is one of these startups and evedently just received a leg up by obtaining some angel funding as it battles with other startups to...

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Social Media vs. Search

Social Media vs. Search

I tend to talk alot with customers and prospects about “What is Integrated Marketing?” and it usually ends up with a discussion about Social Media and Search.  Many business owners have preconceived values about the merits of each or rather, the limitations of each.  Usually, they talk about how they can’t see the benefit of Social Media and how it can help their business. I...

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Social Media – Is it Right for Your Business?

Social Media – Is it Right for Your Business?

Social Media is certainly an important part of the online landscape.  But even with the millions and millions of people and businesses that engage daily through Social Media, I still hear from many business owners that they don’t need any type of social media for their business.  As someone who provides Social Media services for lots of different businesses, I am going to say something...

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Small Business Integrated Marketing Solutions seeing Benefit of Employing SEO

More and more small business firms are finding that employing search engine optimization (SEO) as part of their integrated marketing solution shows to be very beneficial. According social media commentator and founder of IFAlife.com, Phillip Calvret, when people discover what a firm is about through their search engine searches, the often visit the website and social media page. He said:...

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